LEXUS LC 500 LAUNCH

Venue: Lexus Centurion

Pax: 100

Equipment Used: Lighting, Sound, Display,  Custom Revolve

The Event: Solid Rock was brought in to assist with conceptualizing and executing the launch event for the new Lexus LC 500, a show piece for the Lexus Centurion Dealership.  We used our custom built 4.8m revolve with a theatrical music piece and revealed the stunning new Lexus lying in wait under our auto reveal cloth. This coupled with a visual display of lighting and content on plasmas strategically placed around the room, each playing out a different video or logo courtesy of our Arkaos Studio Server, added to the evening’s moment of anticipation.